No pain, no gain!

Click on the link below to listen to the dialogue “No pain, no gain!”

 

As you listen to the dialogue watch out for the words and expressions presented below.

All set = ready
Ex. “I’m all set. Let’s go!”, said Tony to a friend.
Grand opening = official opening of a new business
Ex. Many people were invited for the grand opening of the new store.
Around the clock = without stopping
Ex. The marketing team worked around the clock to finish the project on time.
Smoothly = with no problems or difficulties
Ex. “So, is everything running smoothly at the plant?”, Mr. Barns asked the plant manager.
Pay off = have profitable results; be worth doing
Ex. “I hope all this hard work pays off eventually!”, said Greg to a coworker.
Expansion = the process of making a business grow
Ex. “Thanks to our rapid expansion across the country our company has been offering many jobs in several departments,” explained Mr. Jones at the meeting.
Franchise = a right to sell a company’s products or services in a particular area using the company’s name
Ex.There are good business opportunities in the franchise world.
Profitable = yielding a profit
Ex. “It sounds like a profitable investment. Tell me more about it,” said Ray to a friend.
Franchisee = someone who is granted a franchise to market a company’s products or services in a particular area
Ex. “Do you know if that company is looking for franchisees in other areas of the country?”, Neil asked a colleague.
No pain, no gain = one has to work hard to get good results
Ex. Mick: It sure takes a lot of physical exercise to be in good shape.
Howard: I know! No pain, no gain, right?

Referência: Fale tudo em Inglês nos Negócios! José Roberto A. Igreja – Disal Editora   Clique aqui para conhecer este livro.

FALE TUDO EM INGLES NOS NEGOCIOS! - INCLUI CD COM 40 BUSINESS DIALOGUES

The new gadget – A paradigm shift!

Roger: I have the feeling we´re on to something big. This new digital watch combines some of the best features available today. I´m sure it will be a hit with the young crowd.
Brian: You can say that again! I´m really excited about the prospects. I´m sure this new gadget will appeal to a large number of people. Besides its state-of-the-art technology it´s got a great design to it.
Roger: Sure! Do you think we´ll have it ready to be launched at the next tech fair?Brian: I´m not sure, I think it might take a while before we have a final version up and running. The next fair is coming up soon and the clock is ticking you know.  I´d really rather not rush it, you know the saying, haste makes waste!
Roger: Right! I guess you have a point there Brian. Ok, let´s schedule a meeting with the tech team and find out what would be a feasible timeline for this new product. I can´t wait to see it hitting the shelves of stores across the country. I think we´ll be sending a new message to the market.
Brian: Really? What would that message be?
Roger: A paradigm shift!
Brian: Wow Roger, I think you nailed it! That´s right. A paradigm shift! It feels great to work for a company at the cutting-edge of digital technology like ours.
Roger: It sure does pal!

Dialogue comprehension – True, False or I don´t know?

  1. Brian is the CTO of the company. True ___ False ___ I don´t know ___
  2. Roger doesn´t sound very excited about their new product. True ___ False ___ I don´t know ___
  3. Their new product is not quite ready yet. True ___ False ___ I don´t know _
  4. The company Roger and Brian work for is at the forefront of digital technology. True ___ False ___ I don´t know ___

Focus on words & expressions – Find words or expressions in the dialogue that mean the same as:
a- Viable; capable of being done: _______________________________
b- At the most advanced stage of something: ____________________________
c- Interest or attract someone: __________________________
d- Time is going by quickly: __________________________
e- A plan that shows when something should happen and how long it will take: _____
f- Important aspects of something: _______________________________
g- The possibility of future success: __________________________________
h- Actively working; functioning: ______________________________
i- Small electronic device or appliance: ______________________________
j- Something very successful: ____________________________
k- You got it right!; that´s exactly it: __________________________
l- Very modern; at the highest level of development: ___________________________
m- You are right; that’s true (to agree with a statement): _______________________
n- Hurrying can cause people to make mistakes: _____________________________
o- Your idea is right: _____________________________
p- Close friend; buddy: ______________________________
q- Arrive in the stores; be available for sale: __________________________
r- The time when the usual way of doing something changes completely; a radical change in ideas or beliefs: ____________________

Talking Business – José Roberto A. Igreja / DISAL EDITORA

TALKING BUSINESS

Ecofriendly products are here to stay!

Derek: How’s your new 1 ecofriendly business coming along?
Miles: Great! We’re really excited about our product line. I mean, it’s a whole new concept and we do believe this market tends to grow as people become increasingly more conscious about the environment.
Derek: Sounds good! How many different products do you have available for sale right now?
Miles: We have a wide 2 range of products, from 3 biodegradable detergent to ecofriendly 4 diapers, but our eco shopping bags are our best-selling products right now.
Derek: So are these bags recyclable?
Miles: Sure, they come in three different sizes and are made of non-toxic material which is easy to decompose. They do help keep a more sustainable environment and that’s something we should all be worried about.
Derek: Wow, it seems like ecofriendly products are here to stay!
Miles: That’s definitely the new trend my friend, but don’t get me wrong, like in any business, in order to be successful you have to combine quality and convenience with 5 affordable prices.
Derek: I know, I tend to be very 6 picky as a consumer myself. Well, I’m really glad for you Miles. You’re setting a good example. I guess we can all do something to help our planet!

Vocabulary & Expressions
1 Ecofriendly = not harmful to the environment
Ecofriendly goods and services tend to grow as people become more conscious about the need to protect the environment.
2 Range = a group of products of the same type
“Their new range of beauty products is very appealing,” said Joey to a colleague.
3 Biodegradable = capable of being decomposed; not harmful to the environment
“That company sure worries about the environment. All their packaging is made of biodegradable material,” said Dennis to his coworkers.
4 Diaper = a piece of cloth, soft paper or plastic that a baby wears to absorb its urine and solid waste
“Frank can’t come to the phone right now. He’s changing the baby’s diaper,” said Rita.
5 Affordable = not expensive
“Do you know a good place where we can buy eletronics at affordable prices?”, Malcom asked a friend.
6 Picky = someone who is not easily pleased
When it comes to food Rachel is really picky.

Referência: “Fale Tudo em Inglês nos Negócios!” – José Roberto A. Igreja, Disal Editora. Clique aqui para conhecer este livro.

FALE TUDO EM INGLES NOS NEGOCIOS! - INCLUI CD COM 40 BUSINESS DIALOGUES

Business English

Taking care of business – Weekly meeting

Jeff: Wow, we have some important issues to cover today. Where´s Fred? Does anyone know about him?
Linda: Yeah, he called in sick earlier today. He was really sorry he couldn´t make it to today´s meeting. I told him I would e-mail him with the highlights later.
Jeff: Ok, let´s make sure we brief him on all the key topics. We have a lot of things going on these days. Ok, let´s get started then. I guess we need to first talk about our next launch. As you know we are behind schedule with this new product, so when do you think would be a feasible date for us to launch it?
Kate: I´d say mid April to be on the safe side. I talked to Dave and Carol the day before yesterday, they told me that since things have been running smoothly now they don´t foresee any more delays.
Jeff: Sounds good. I´m sure this new toy will be a hit with the kids. I´m very excited about it. Let´s just make sure we avoid any last minute surprises. I wouldn´t like to have  to postpone the launch again. Please keep me posted on any further developments.
Kate: Sure, sir. I´ll meet with them again tomorrow and I´ll let you know.
Jeff: Good, let´s move on … Ok, our next item on the agenda is … surveillance equipment, right, Mark, do we have a ballpark figure on the cost of the surveillance equipment yet?
Mark: Yes sir, we´ve received two price quotations and the average figure is $9000,00
Jeff: Humm, it might be a good idea to check with a third company, what do you say?Mark: I already got in touch with another one yesterday, they should be e-mailing their quotation later today and I´ll let you know.
Jeff: Very good Mark, thanks!  Now, I have to tell you I´m very glad about the great news, it seems that we´ll be reaching all our sales goals for the quarter and I´d like to thank you for your effort and the great teamwork. By the way, how are the two new sales reps getting along?
Mark: Not bad, I think they need a little more time to get into the swing of things, but they´ve been doing a very good job and seem very eager to learn.
Jeff: Great, that´s what we need, eager beavers. Let´s make sure we hire some more people with this profile next time any of the departments is short-staffed. OK, one last thing before we wrap up, our booth for the upcoming Miami congress, so, where do we stand Linda?
Linda: Everything is all set sir, we´ll have our usual 90 square meters and a great layout.
Jeff: Thanks Linda, this is just what I wanted to hear. All right folks, I think we all need to go check our e-mail now. We´ll meet again on Wednesday at the usual time.

Language check – Find words or expressions in the dialogue with the following similar meanings:
a- ready: _________________________________
b- keep someone informed: ________________________________
c- approaching; happening soon: _____________________
d- running late; after the time that was planned: ____________________________
e- viable; capable of being done: _______________________________
f- something very successful: _______________________
g- delay or put off an action, event, appointment, etc: _____________________
h- call one’s place of work to say you are ill and cannot come to work: _____________
i- a rough estimate or figure: ______________________
j- become familiar with an activity; begin to get used to something: ________________
k- a person who is hardworking and enthusiastic: __________________________
l- without enough workers: _________________________
m- a stand: __________________________
n- the most significant or interesting parts of something: ______________________
o- a subject that people discuss or argue about: __________________________

Discussion
1. Do you usually have to attend many meetings at your company? Are they productive?
2. How are meetings in Brazil different from other countries in your opinion?
3. How would you improve meetings in your company?
4. How will technology change meetings in the future?

Referência: “Fluent Business English” – José Roberto A. Igreja e Robert C. Young Disal Editora. Clique aqui para conhecer este livro.

Business English

IPO (Initial Public Offering)

Resultado de imagem para IPO

IPO = Initial Public Offering (oferta pública inicial; primeira venda de ações de uma empresa na bolsa de valores)

“We´re very excited about our company´s  IPO launch.”, said Mr. Nielsen to a friend.
“Estamos muito animados com a abertura de capital de nossa empresa.”, disse o Sr. Nielsen para um amigo.

Referência: “Fale Tudo em Inglês nos Negócios!” – José Roberto A. Igreja, Disal Editora. Clique aqui para conhecer este livro.

Business English

Cash in on

 

Cash in on = take full financial advantage of a situation (tirar proveito de uma situação, faturar ou lucrar com)

The talented young soccer player cashed in on his success by signing a contract with a major sneaker company.
O jovem e talentoso jogador de futebol tirou proveito financeiro de seu sucesso assinando um contrato com uma grande empresa fabricante de tênis.

Referência: “Fale Tudo em Inglês nos Negócios!” – José Roberto A. Igreja, Disal Editora. Clique aqui para conhecer este livro.

Quer implantar um curso de inglês em sua empresa? Clique aqui

Business English

Across the board
 

Across the board = applying to all members, groups or categories (indistintamente; para todos)

“Will the new policy affect everyone across the board?”, asked Denzel at the meeting.
“A nova política vai afetar a todos indistintamente?”, perguntou Denzel na reunião.

Referência: “Fale Tudo em Inglês nos Negócios!” – José Roberto A. Igreja, Disal Editora. Clique aqui para conhecer este livro.

Quer implantar um curso de inglês em sua empresa? Clique aqui e conheça a Dialecto English

Business English

Tricks of the trade

 

Tricks of the trade = special knowledge associated with a profession (os macetes de um negócio ou profissão)

Mr. Wilcox has been in this business segment for a long time. He knows all the tricks of the trade.
O sr. Wilcox está neste segmento há muito tempo. Ele conhece todos os macetes do negócio.

 

Referência: “Fale Tudo em Inglês nos Negócios!” – José Roberto A. Igreja, Disal Editora. Clique aqui para conhecer este livro.

Quer implantar um curso de inglês em sua empresa? Clique aqui e conheça a Dialecto English

Business English

Up and running

Up and running = be functioning; to be actively working (estar funcionando)

 

That new plant will provide many new jobs as soon as it’s up and running.
Aquela nova fábrica vai gerar muitos novos empregos assim que estiver funcionando.

 

Referência: “Fale Tudo em Inglês nos Negócios!” – José Roberto A. Igreja, Disal Editora. Clique aqui para conhecer este livro.

Quer implantar um curso de inglês em sua empresa? Clique aqui e conheça a Dialecto English

 

Business English

Talk shop

Talk shop = to talk about work or business during free time (falar sobre o trabalho ou
negócios durante o horário de lazer)

“Ok guys, I’ll have lunch with you today, but please let’s not talk shop,” said Clint to his coworkers.
“Ok pessoal, eu vou almoçar com vocês hoje, mas por favor não vamos falar sobre trabalho”, disse Clint aos colegas de trabalho.

Referência: “Fale Tudo em Inglês nos Negócios!” – José Roberto A. Igreja, Disal Editora. Clique aqui para conhecer este livro.

Quer implantar um curso de inglês em sua empresa? Clique aqui e conheça a Dialecto English